emma jewell design

Spring 2023 Brooks Workbook

At Brooks Running, the seasonal workbooks house all of the apparel and footwear available for the season. Usually the workbook uses photography to style the covers, chapter beggingings, table of contents, etc. Due to COVID, product photography is limited so the designers were tasked to creating the style and illustrations that made the Apparel and Footwear workbooks beautiful and interesting.

PRODUCTION

The final product turned out better than expected. The front and back covers were designed to tile so that they matched from the left and the bottom. The illustrations use simple shapes to keep the product big and bold with a runners silloutette accompanying. We called this concept "Shapes on Stippling" to describe the texture and style of imagery we used to present the Brooks product.